MEET 25-YEAR-OLD SOCIAL INFLUENCER NICOLE SHIRAZ TURNED A TRIP TO TULUM INTO A MILLION-DOLLAR BIKINI BRAND
The majority of us who travel an extended get-away, for the most part returned with a pleasant tan and perhaps a few keepsakes.
Be that as it may, for this youthful powerhouse, she returned to make her own swimwear line – and hasn’t thought back since.Nicole Shiraz, the 25-year-old fashioner, and organizer were motivated by her new birthday outing to Tulum, Mexico while imagining Nalia Swim.
Planned and delivered in Los Angeles, Nicole sent off Nalia Swim in late January (a birthday present she gave herself). In something like a month, Nicole dropped the ‘Tulum Collection,’ her second assortment for Spring/Summer 2021. Tulum, an unassuming community in Mexico has become one of the most famous and stylish objections for VIPs and powerhouses.
“I began to see there was this pattern to go to places like Tulum, Cabo, Dominican Republic, and so forth. Then for my birthday we headed out to Tulum and in not more than seconds of being there, I realized I needed to emerge with an assortment,” Nicole makes sense of. The assortment incorporates poolside, ocean side, and day-to-night look summer-prepared pieces. Produced using nearby, recyclable materials, the piece is figure-complimenting, open back, and each piece is carefully handcrafted to guarantee quality.
The ‘Tulum Collection’ was intended to cause each young lady look and to feel resort-prepared this mid year.
“My objective was to cause each young lady to feel like they were in Tulum even without them being in Tulum. As insane as that sounds, I felt there was this FOMO for a great deal of ladies who couldn’t go because of the pandemic. Since Tulum was turning into a famous vacay spot, I simply believed everybody should feel a piece of the experience by wearing the pieces,” Nicole said. In something like seven days of sending off, the assortment has exploded online with deals of the popular tropical plans going through the rooftop. The brand has filled in fame after the absolute greatest forces to be reckoned with in Los Angeles posted wearing their pieces.
Nicole guaranteed her assortment was reasonable to her objective market (age Y and Z) beginning US $79.99. Each sumptuous piece is produced using nearby recyclable, one of a kind materials, textures, and embellishments. The brand’s bundling is likewise made of 100 percent recyclable materials, and textures obtained locally in Los Angeles as they mean to be harmless to the ecosystem.
Nalia Swim is presently online just (transporting Worldwide) but hoping to move in-to stores soon.
INSTAGRAM : https://www.instagram.com/nicoleshiraz